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3. (a) Salaries for his office (including himself at Rs 65,000, a marketing research assistant at Rs 40,000, and an administrative assistant at Rs 25,000)
3. (a) Salaries for his office (including himself at Rs 65,000, a marketing research assistant at Rs 40,000, and an administrative assistant at Rs 25,000) are budgeted for Rs 1,30,000 next year. b) Depreciation on the offices and equipment is Rs 20,000 per year. (c) Office supplies and other expenses at Rs 21,000 per year. (d) Advertising has been steady at Rs 20,000 per year. However, Ultima is a new product and will require extensive advertising to educate consumers on the unique features of this high-end mattress. Gene believes the company should spend 15\% of first-year Ultima sales for a print and television campaign. e Commissions on Sleepeze and Plushette lines are 5\% of sales. These commissions are paid to independent jobbers who sell the mattresses to retail stores. f) Last year, shipping for Sleepeze and Plushette lines averaged Rs 50 per unit sold. Gene expects the Ulima line to ship for Rs 75 per unit sold, since this model features a larger mattress. 1. Suppose that Gene is considering three sales scenarios as follows: Prepare a revenue budget for the Sales Division for the coming year for each scenario. 2. Prepare a flexible expense budget for the Sales Division for the three scenarios
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