3 My Chosen Company's Assessment Alphabet Inc Size Provide information on the company's relative size in the Industry qualitative perspective is acceptable if data is not available Most Significant Strength and Weakness Highlight our biggest strength, and briefly explain how it helps us compete effectively Highlight our biggest weakness, and briefly explain how it hinders our ability to compete effectively Competitive Impact of Strength and Weakness Briefly explain how these strengths and weaknesses impact our ability to compete effectively Recent Financial Performance (2020 2023) Describe our company's recent performance Explain whether we are generally winning or losing in this Industry Note, you would be well served to support your conclusions with data Major Recent (2020 2023) Developments Have we introduced any game changing, innovative new products, technologies, capabilities, etc (focus on revolutionary and not evolutionary) Have we developed (or lost) a key competitive advantage 4 Key Conclusions Provide a succinct conclusion that captures your critical insights about the target segment and the relative competitive balance of the three companies you analyzed 5 References Include references for all data, assertions, estimates, and facts, and a corresponding reference list

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3. My Chosen Company's Assessment : Alphabet Inc. Size Provide information on the company's relative size in the Industry - qualitative perspective is acceptable if

3. My Chosen Company's Assessment: Alphabet Inc.

Size	Provide information on the company's relative size in the Industry - qualitative perspective is acceptable if data is not available
Most Significant Strength and Weakness	Highlight our biggest strength, and briefly explain how it helps us compete effectively.
Highlight our biggest weakness, and briefly explain how it hinders our ability to compete effectively.
Competitive Impact of Strength and Weakness	Briefly explain how these strengths and weaknesses impact our ability to compete effectively.
Recent Financial Performance (2020-2023)	Describe our company's recent performance. Explain whether we are generally winning or losing in this Industry. Note, you would be well-served to support your conclusions with data.
Major - Recent (2020-2023) Developments	Have we introduced any game-changing, innovative new products, technologies, capabilities, etc. (focus on revolutionary and not evolutionary)? Have we developed (or lost) a key competitive advantage?

4. Key Conclusions

Provide a succinct conclusion that captures your critical insights about the target segment and the relative competitive balance of the three companies you analyzed.

5. References

Include references for all data, assertions, estimates, and facts, and a corresponding reference list.