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3. The owner of Showtime Movie Theaters, Inc., would like to estimate weekly gross revenue as a function of advertising expenditures. Historical data for a
3. The owner of Showtime Movie Theaters, Inc., would like to estimate weekly gross revenue as a function of advertising expenditures. Historical data for a sample of eight weeks follow. . a) Write down what the estimated regression equation is that relates weekly revenue equation with both television advertising and newspaper advertising as the independent variables. . b) Interpret the slope coefficients for each of the independent variables. . c) Complete the ANOV A Table . d) Conduct Hypothesis tests on Regression and Individual coefficients at 0.05 level of significance. . e) What are the values of Coefficient of Multiple Determination and Adjusted Coefficient of Multiple Determination? . f) Comment on Goodness of Fit between the dependent variable and the two independent variables. . g) How are RSq and RSq (adj) calculated? . h) What is the gross revenue expected for a week when $3500 is spent on television advertising and $1800 is spent on newspaper advertising
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