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37. Suppose you discover a rule {candy bars} {magazines} that has confidence 20%. You also find that magazines appear 120 times in the 600-transaction dataset,

37. Suppose you discover a rule {candy bars} {magazines} that has confidence 20%. You also find that magazines appear 120 times in the 600-transaction dataset, while candy bars and magazines appeared together in 60 transactions. What is the lift of the rule {candy bars} {magazines} ? 0 a. 0.5 b. 1.0 0 c. 2.0 d. 4.0

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