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4 6 A successful social media strategy is made up of three types of content - paid, owned and earned media. Which of the following

46 A successful social media strategy is made up of three types of content - paid, owned and earned media. Which of the following are examples of owned media? (Choose Two Answers)
User generated campaign content created and shared by brand advocates
Thought-leadership content created internally, hosted on your blog and shared on social
Campaign images your team shot on location and published to branded accounts
Any content that you have paid for an influencer to create and posted on your channel
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