4. Another important input into the wholesale selling price decision is SMG's cost structure for the new product. Here is the information the company has given you to help them in their decision: The variable cost per unit is 75 cents. These variable costs are basically labor and materials required to manufacture each tube of toothpaste. The fixed cost allocation to this new product is $1.5 million, which includes factory space allocation, utilities, management salaries, and marketing costs, among other things. If SMG sets the wholesale selling price they will charge to Walgreen's (and other retailers) at $2.50, then what is SMG's breakeven volume in units? In other words, how many tubes of toothpaste would SMG need to sell to retailers to break even and cover their fixed costs for the product? Show your work. Given that businesses seek to earn profits, not just break even, calculate how many tubes of toothpaste SMG must sell to earn a $100,000 profit. 5. Now, from the retailer's perspective: Again, let's say that SMG sets the wholesale price they will charge Walgreen's at $3.50. If Walgreen's wants to calculate an appropriate retail selling price based on their costs, and they want to earn a 30% markup on retail, then what would be the resulting retail price? Show your work 6