4. Assume you own and operate a hotel near a busy international airport. Your property caters directly to business travelers. Assume also that your historical records indicate a complete rooms sellout every Tuesday and Wednesday night for the past six months. Your hotels director of sales (DOS) informs you that she forecasts Tuesday and Wednesday night sellouts for the coming six months as well. What does that information tell you about business travelers willingness to purchase rooms on those specific nights? Would you encounter an ethical dilemma instituting a differential pricing strategy that valued the rooms you have available for sale on Tuesday and Wednesday nights higher than those rooms you sell on other nights? Explain your position