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4. I want you to find a geographic or demographic area where we wont face many competitors engaging in price wars. Find it, and I

4. I want you to find a geographic or demographic area where we wont face many competitors engaging in price wars. Find it, and I will provide you another $900,000 in national retail chain coop dollars, says Evan Bell, Marketing VP at Dean Foods. There is a very good chance that Mr. Bell is talking to a brand manager who handles this kind of brand: A. hold share brand B. build share brand C. cash cow D. dog brand e. could be A, B, and C, but definitely not D

2. Coca-Cola vending machines are found all over the world. The newest machines have an interactive screen that runs advertisements and allows users to obtain free photos of themselves and ringtones after they have bought a drink. Social, Political, and Government critics of these high tech vending machines say they are being used to market sugary, unhealthy products. In terms of a SWOT analysis, this concern would be an example of a(n): Group of answer a. choices b.weakness c.strength d.advantage e.opportunity threat

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