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4) Tools for Consumer Sales Promotion: provide a realistic marketing example of each of the following: a. Coupons & rebates b. Premiums c. Loyalty marketing
4) Tools for Consumer Sales Promotion: provide a realistic marketing example of each of the following:
a. Coupons & rebates
b. Premiums
c. Loyalty marketing program
d. Contests & Sweepstakes
e. Sampling
f. Point of Purchase Promotion
g. TRENDS in Sales Promotion
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