40. What are the four match types for keywords in Google Ads keyword planner? Broad Match, Broad match Modified, Phrase match, Exact Match a. b. Modified broad match, Exact match, Phrase Match, Negative C. Exact match, Phrase match, Broad match, Negative match 41. What is the correct SEO activity for On-Page factors? a. Results can be in minutes b. Traffic is free C. Results take time 42. What benefit of SEO does NOT belong here? a. Non-content related activities b. Content and keyword targeting C. Gaining external links