5. A car manufacturer has designed a "special edition" version of its popular two-door coupe. This special edition has increased horsepower compared to the standard model and a sports suspension. Which dimension of the customer utility function is particularly emphasized with the special edition coupe? a. Performance b. Fit c. Price d. Timing 6. There are four hotels competing with otherwise very similar products on the dimensions of price ($ per night) and amenities (measured by the number of *s awarded by customer reviews). Hotel A: price = $200 per night; rating: *** Hotel B: price = $150 per night; rating: **** Hotel C: price = $300 per night; rating *** Hotel D: price = $80 per night; rating ** Which of these hotels are on the efficient frontier? You may select more than one answer. L01-2 7. Four regional less-than-truckload (LTL) carriers handle shipments traveling from Lexington, Kentucky, to Springfield, Illinois. All four companies say that their normal service time to deliver these shipments is two business days. The four carriers compete with each other on the basis of price and service quality rating, as shown in the following table. The price reported in the table is the (nondiscounted) cost per hundredweight (cwt) of sending a 600-pound shipment from Lexington to Springfield at freight class 70. The service quality rating measures a carrier's loss and damage record and goes from 0 (poor quality) to 100 (high quality). Carrier Price Service Quality Rating $103.90 95 $98.50 91 $127.20 $111.40 98 94 Which of these LTL carriers are on the efficient frontier