5. Answer all 5 of the Questions

Blue Apron is a meal kit service that mostly offers meals with simple, but tasty ingredients that are familiar to consumers. Blue Apron is considering adding a new meal plan at a much higher price points that would include premium ingredients such as truffles, blue cheese, and veal. This new meal plan would be an for Blue Apron. Product Mix Extension Brand Line Extension Down Market Extension Up Market Extension Most products produced in the United States are meant to be purchased by the government international markets other businesses consumers Which of the following is FALSE about new product predictions? Experts can't always predict whether an innovative product will be successful or not. Even after conducting detailed market research, predictions about the success of new products might be wrong. A high percentage of new products do not succeed. Experts are usually correct in their predictions about the success of new technologies. Frank's car radio just broke. Frank is satisfied with the functionality of his current radio and chooses to fix it rather than buy a new stereo system with upgraded features like Bluetooth functionality. Frank most likely makes this decision for which of the following psychological reasons? Loss Aversion Principle Status Quo Bias Cognitive Dissonance Endowment Effect Lane usually buys new technology a few months after it has been released, but before the majority. She enjoys being able to recommend new technologies to hr friends and family. Which type of new product adopter is Lane? Early Majority Early Adopter Innovator Late Majority Blue Apron is a meal kit service that mostly offers meals with simple, but tasty ingredients that are familiar to consumers. Blue Apron is considering adding a new meal plan at a much higher price points that would include premium ingredients such as truffles, blue cheese, and veal. This new meal plan would be an for Blue Apron. Product Mix Extension Brand Line Extension Down Market Extension Up Market Extension Most products produced in the United States are meant to be purchased by the government international markets other businesses consumers Which of the following is FALSE about new product predictions? Experts can't always predict whether an innovative product will be successful or not. Even after conducting detailed market research, predictions about the success of new products might be wrong. A high percentage of new products do not succeed. Experts are usually correct in their predictions about the success of new technologies. Frank's car radio just broke. Frank is satisfied with the functionality of his current radio and chooses to fix it rather than buy a new stereo system with upgraded features like Bluetooth functionality. Frank most likely makes this decision for which of the following psychological reasons? Loss Aversion Principle Status Quo Bias Cognitive Dissonance Endowment Effect Lane usually buys new technology a few months after it has been released, but before the majority. She enjoys being able to recommend new technologies to hr friends and family. Which type of new product adopter is Lane? Early Majority Early Adopter Innovator Late Majority