5 Ch 13 Assessment points 6 Seved Help Save & Exit Mountain Stream Inc. designed a water filtration device that is drastically different and far superior to any product currently on the market. Although consumer response was positive to the idea of the new product, management wants to find out more before committing to full-scale production. The next step Mountain Stream's marketing department is likely to take is to Multiple Choice locate a low-cost production site. seek a joint venture with a larger competitor test market the product among potential users develop an advertising campaign to persuade consumers of the value of the new water purifier system Ch 13 Assessment 20 Swed Leo just moved from a job where he dealt with the consumer market to working as a salesperson in the B2B market. As he considers his new responsibilities, it's likely that Leo will 5 pants Mutiple Choice learn that industrial buyers generally require more personal service than buyers in the consumer market find that 828 buyers tend to purchase more on impulse than consumer buyers find ittle difference between buyers in the consumer market and those in the business-to-business market discover that decision making in the B2B market requires salespeople to be little more than order takers