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5. Explain three major differences between licensing and franchising. Which entry strategy (exporting, licensing, franchising, foreign subsidiary, strategic alliances or joint ventures) will be most
5. Explain three major differences between licensing and franchising. Which entry strategy (exporting, licensing, franchising, foreign subsidiary, strategic alliances or joint ventures) will be most appropriate for the following companies to enter international markets and why? (a) Evercare Hospitals https://www.evercarebd.com/ (b) Aarong https://www.aarong.com/ (c) Pepsi https://www.pepsi.com/ (d) Beximco Pharmaceuticals https://www.beximcopharma.com/ (e) Desh Garments https://www.deshgroup.com/desh-garments-ltd.html
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