Question
5- Will relationship marketing benefit every company in its dealings with every customer? If not, which companies would benefit most from relationship marketing efforts?
5- Will relationship marketing benefit every company in its dealings with every customer? If not, which companies would benefit most from relationship marketing efforts?
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Authors: Stephen P. Robbins, David A. DeCenzo, Robert M. Wolter
8th edition
133884869, 133884864, 978-0133884869
