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6 At the functional level, the marketing department Osolicits talent from all levels of the organization for strategic corporate planning sessions. O promotes its goals
6 At the functional level, the marketing department Osolicits talent from all levels of the organization for strategic corporate planning sessions. O promotes its goals to the organization's stakeholders O looks outward, in part by listening to customers. develops the corporate culture. O defines the overall strategic direction of the organization. QUESTION 7 The highest-ranking person in an organization who oversees the organization's daily operations and spearheads its strategy planning efforts is often referred to as the O corporate executive overseer. O chief executive officer. corporate executive official. Ochief marketing officer. O coordinating executive official. QUESTION 8 The cluster of benefits that an organization promises customers to satisfy their needs is referred to as a O core benefit proposal. O product protocol. O marketing program. O marketing mix O customer value proposition. QUESTION 9 Studies of new product launches indicate that about 33 40 67 75 90 percent of the products fail. QUESTION 10 The four Ps are commonly known as the environmental or uncontrollable forces, O the environmental or controllable factors. O the marketing mix or controllable factors. the marketing mix or uncontrollable forces. O environmental factors, both controllable and uncontrollable. Click Save and Submit to save and submit. Click Save All Answers to save all answers
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