6. What is the key point of this statement and how does it relate to the 3 elements of innovation initiative and what is its importance/why is important:

But the issue of dual operating and innovation responsibility was hardly settled. As one employee in a feedback seminar put it succinctly, "We are building a plane as we are flying it." Indeed, the issue was still up in the air in May 2002.

7. What are the steps in the process that has this filter? Describe the rationale for the process and filter via Exhibit 5?

For the few ideas that made it through this "filter," experiments would be designed and planned for the I&D Market branches.