7 products

Brand name price rate day when where time

Basmati rice 2dollars 5stars Monday 11th April Prussia mall 1:40pm

Sensodyne Colgate 3dollars 5stars Tuesday 12th April Prussia mall 3:00pm

Cocacola soda 1.5dollars 4stars Wednesday 13th April The grove noon

Pro nature sugar 4dollars 5stars Thursday 14th April Prussia mall 11:00am

Nivea shea lotion 3dollars 3stars Friday 15th April Columbus noon

Tcb naturals hair food 2 dollars 4stars Saturday 16th April the grove 4.05pm

Avocado oil cooking oil 5dollars 5stars Sunday 17th April Columbia 6.30pm

4: Whyyoubuytheproduct/ brandoveranother

I bought basmati rice compared to another due to its good texture and its good flavor that makes one have a desire to have it for every meal.

Pro nature sugar has the best price and packaging that's why i preferred it

Coca Cola i preferred it because it is cheap and easily accessed

Sensodyne is my favorite due to its ability to release pain caused by sensitive teeth.

Avocado cooking oil has a good nutrition value

Tcb naturals sell their products at low prices that's why i preferred them.

5: What are the advantages and disadvantages of buying the product/brand as compare withcompetitors?

Advantages of buying products

Sensodyne colgate provides long hour protection of teeth

Nivea shea keeps skin moisturized for 24hours

Pro nature sugar has good packaging and your sugar is safe incase of anything

Basmati rice has a good texture

Disadvantages

TCB naturals affect hair leads to peeling off of your hair

Coca Cola causes heartburn'

Avocado oil is expensive

6. Your intention to continue to purchase the same product (or if you decided to change the brand/ yourpurchasepattern,explainthereason).

ill continue to buy rice,sugar,colgate ,lotion, from the same brand since they have no negative impact on me but i'll change the brand for hair food because it's affecting my hair, change cooking oil because it's expensive and change coca cola due to heartburn.

Question1: Relateyourreport withChaptersforadditionalinformationandexplanations.

Chapters: Consumer Motivation and Personality, Consumer Perception and Positioning, Consumer Learning, Consumer Attitude Formation and Change.

Relate the above information to the chapters. No need to explain the chapters, only relate it.