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7.) The COVID 19 epidemic has spurred the development of contactless check-in at hotels, which allows guests to carry out the entire check-in process

7.) The COVID 19 epidemic has spurred the development of contactless check-in at hotels, which allows guests to carry out the entire check-in process using a smartphone. What effect might this new technology have on a hotel chain's choice between licensing and FDI when entering a new foreign market? Explain your reasoning.

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