8. Corporate Branding programs boost the effectiveness of direct product marketing as consumers are more willing to find out about your products when they recognise your brand. Therefore, product advertising and branding work together to raise the awareness of your products. Which of the following is the best example of a Corporate Branding program?

Multiple Choice

Promoting your business name, logo, and identity

Promoting your newly launched Road Bike

TV and Internet commercials about your Mountain Bike

Point of Sales Display