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8. With reference to the same products or service in question 7, investigate the strategic responses of incumbents' to this innovation. To what extent is

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8. With reference to the same products or service in question 7, investigate the strategic responses of incumbents' to this innovation. To what extent is the innovation disruptive for them. 8. With reference to the same products or service in question 7, investigate the strategic responses of incumbents' to this innovation. To what extent is the innovation disruptive for them

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