Answered step by step
Verified Expert Solution
Question
1 Approved Answer
A B2B software firm wants to acquire 200 new leads for its new inventory control system through targeted digital ads. They plan to buy display
A B2B software firm wants to acquire 200 new leads for its new inventory control system through targeted digital ads. They plan to buy display ads on contextually relevant trade websites and industry journals. The typical CTR on these types of sites is 2%. The typical CPM is $15. On average, the firm is able to get an email capture from 20% of new visitors to their website. What should be the advertising budget? Group of answer choices $750 $50,000 $1000 $3000 $600
Step by Step Solution
There are 3 Steps involved in it
Step: 1
Get Instant Access to Expert-Tailored Solutions
See step-by-step solutions with expert insights and AI powered tools for academic success
Step: 2
Step: 3
Ace Your Homework with AI
Get the answers you need in no time with our AI-driven, step-by-step assistance
Get Started