A$.$ BackgroundThe academic and applied field of corporate communication assumes the central importance ofcommunication for all organizational leaders and other stakeholders. For instance, even topicssuch as financial reporting and scientific information need to be addressed in a value$-$laden andat least semi$-$subjective $($as opposed to purely objective$)$ manner. This necessitates the use ofcommunication strategy and places an ethical burden on those involved. To complicate matters,the ethical responsibilities of Corporate Communication scholars and practitioners can be seenas amplified, as Corporate Communication scholars and practitioners rely on communication asthe means to help others with communication.B$.$ Assignment OverviewThe National Communication Association $($NCA$)$ is the largest organization for the scholarlystudy of Communication, including Corporate Communication, in the United States. The NCACredo for Ethical Communication is a thoughtfully composed yet reasonably succinct statementof ethical communication. It can inspire and guide our communication in both our personal andprofessional endeavors, the latter as we control and influence organizations and society as a whole.Closely read the NCA credos $($on the last page$)$ then complete the following: $1.$ Following an introduction to your paper, identify three ethical perspectives $($i$.$e$.,$ values or qualities$)$ from the NCA credos with which you most strongly agree. Devote a paragraph $($or two$)$ for each of these perspectives to thoroughly define them. In each paragraph, explain the relevance of the ethical perspective for the corporate communication professional $($i$.$e$.,$ answer why is this ethical perspective relevant$).2.$ Next, devote a series of small paragraphs to each of your chosen credos by identifying a corporate communication situation where a company $($domestic or international$)$ successfully employs the ethical perspective in their communication with their stakeholders. As no response is perfect, propose an additional solution that the organization may have taken to enhance their response in that situation. $3.$ Finally, devote a series of small paragraphs to the respective perspectives and explainhow you currently or in the future commit to embodying the ethical qualities or valuesin your specific communications with others. $4.$ Be sure to cite the revised NCA Credo according to APA formatting. We have agreed touse $2011$ as the year of publication. For direct quotes, place the credos in quotations inpart or in their entirety followed by the APA in$-$text citation. Remember: If we do not reference our sources, it is an ethical breach. C$.$ Assignment DetailsStructure your $34-$page paper $($not including the title page and APA$-$formatted bibliography$)$ inthe following manner:Title Page Include the assignment title, your name, the course number $($CC $200,$ Section X$),$ andthe date.Introduction Start your paper by writing a short paragraph in which you note the importanceof communication ethics generally and introduce the three values or qualities that you mostappreciate.Definition of Credo$/$Quality #$1$ State your first value or quality $($from the credo$)$ and offer anextended definition, possibly including a definition offered by one or more other people$($remember to cite your sources$).$ Answer why is this ethical perspective relevant.Definition of Credo$/$Quality #$2$ State your second value or quality and offer an extendeddefinition, possibly including a definition offered by one or more other people. Answer why isthis ethical perspective relevant.Definition of Credo$/$Quality #$3$ State your third value or quality and offer an extendeddefinition, possibly including a definition offered by one or more other people. Answer why isthis ethical perspective relevant.Team, please do not forget to propose an additional solution that your successful organization may have taken to enhance their response. An Admired Company Demonstrating Value$/$Quality #$1$ Note your first value or quality defined above, name an organization which embodied it in a Corporate Communication situation, and give one or more specific examples of that organization doing so$.$ Propose an additional solution that the organization may have taken to enhance their response in that situation. Companies may be either domestic or international.A Company Which Failed to Demonstrate Value$/$Quality #$2$ Note your second value or qualitydefined above, name an organization which failed to embody it in a Corporate Communicationsituation, and give one or more specific examples of that organizations ethical lapse. Proposesolutions that the organization may have taken to fulfill their ethical responsibility in that situation.An Admired Company Demonstrating Value$/$Quality #$3$ Note your third value or qualitydefined above, name an organization which embodied it in a Corporate Communicationsituation, and give one or more specific examples of that organization doing so$.$ Do propose anadditional solution that the organization may have taken to enhance their response in thatsituation. My Commitment to Credo$/$Quality #$1$ Note your first value or quality and provide one or morespecific examples of how you already fulfill it or aim to fulfill it in the future.My Commitment to Credo$/$Quality #$2$ Note your second value or quality and provide one ormore specific examples of how you already fulfill it or aim to fulfill it in the future.My Commitment to Credo$/$Quality #$3$ Note your third value or quality and provide one ormore specific examples of how you already fulfill it or aim to fulfill it in the future.Conclusion End your paper with a short summary of your main message but also with athoughtful additional idea or two.Bibliography List all sources used in American Psychological Association $($APA$)$ format. Doinclude the NCAs Credo on Ethical Communication.