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A bicycle manufacturer pays a shelf fee to a sporting goods store to ensure its products' position on the store's shelves. This is an example

A bicycle manufacturer pays a shelf fee to a sporting goods store to ensure its products' position on the store's shelves. This is an example of a(n)

Multiple Choice

  • selective distribution.
  • exclusive distribution.
  • push strategy.
  • pull strategy.
  • intensive distribution.

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