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A brewer identified its beers with the words Honey Brown. Beer can be either lager or ale. Brown ale is brewed with the addition of
A brewer identified its beers with the words "Honey Brown." Beer can be either lager or ale. Brown ale is brewed with the addition of honey. If the brewer's beer is brown ale, would the phrase "Honey Brown" constitute a trademark?
a. No, because the phrase is generic since those words describe any beer in the traditional category of "brown ale."
b. Yes, because the phrase is descriptive and there is no indication of a secondary meaning.
c. No, because the phrase is fanciful.
d. No, because the phrase is arbitrary.
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