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A broadly stated definition of basic business scope and operations that distinguishes the organization from others of a similar type is known as a (
A broadly stated definition of basic business scope and operations that distinguishes the organization from others of a similar type is known as an a tactical goal. b operational goal. c mission statement. d strategic goal. e mission.
A broadly stated definition of basic business scope and operations that distinguishes the organization from others of a similar type is known as an
a
tactical goal.
b
operational goal.
c
mission statement.
d
strategic goal.
e
mission.
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Marketing Management
Authors: Mark Johnston, Greg Marshall
3rd edition
1259637158, 978-1259637155
