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A CASE STUDY WITH APPLICATION DELL QUESTION 01-80 MARKS Can Dell regain its market leader position from HP delays in supplies. Recall of Sony battery
A CASE STUDY WITH APPLICATION DELL QUESTION 01-80 MARKS Can Dell regain its market leader position from HP delays in supplies. Recall of Sony battery cells in its laptops brought undesirable media hype In 2006 however, Dell faced several problems. Many customers complained about long Consequently, Dell lost its market leadership to Hewlett-Packard Co. (HP) Industry analysts to the company. Increasing discontent of customers led to a slowdown in sales felt that, with Dell's competitors also improving their supply chains and matching Dell's direct model, the company had been losing its competitive edge. Dell will have to bear additional costs with its foray into retail distribution thereby minimizing its cost advantage Besides, profit margins of Dell will drop further since it will have to offer incentives to compete with HP in retail stores. Though Dell spruced up its product design and range but Apple is clearly far ahead of it. Many experts feel that such new initiatives will only distra Dell from its supply chain operations. Read the case above, then answer below questions 1-Elaborate on dynamic of stock and flow (20 MARKS) 2-Based on what you learn in SYS280 apply the tools of system thinking (40 MARKS) 3-As a consultant show how you can help DELL to regain its market leader position (20 MARKS)
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