A community organization is running a fundraiser for children who have been impacted by Hurricane Adam in Texas. To help promote giving behaviors, the organizers invite three children to speak at the fundraiser in terms of how the hurricane and its effects have impacted their daily lives. This strategy, employed by the fundraisers, serves to $\_\_\_\_\_\_\_.$ In turn, the aim is that this should increase $\_\_\_\_\_\_\_$ among fundraiser attendees and will increase overall donations and support for the children.

increase the recognition of donors; self$-$concern

increase the salience of those impacted by the hurricane; other$-$concern increase the mood of those attending the fundraiser; self$-$concern establish the personal benefits associated with helping; self$-$concern