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A company can introduce only one new product from three available. If it estimates the following data, which product would you recommend? Product A Annual

A company can introduce only one new product from three available. If it estimates the following data, which product would you recommend?

Product A Annual sales 600 Unit cost 680 Fixed cost 200,000 Product life 3 years Selling price 760

Product B Annual sales 900 Unit cost 900 Fixed cost 350,000 Product life 5 years Selling price 1,000

Product C Annual sales 1,200 Unit cost 1,200 Fixed cost 500,000 Product life 8 years Selling price 1,290

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