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A company is deciding whether to develop and launch a new product. Research and development costs are expected to be ksh 4 0 0 ,

A company is deciding whether to develop and launch a new product. Research and development costs are expected to be ksh400,000 and there is a 70% chance that the product launch will be successful, and a 30% chance that it will fail. If it is successful, the levels of expected profits and the probability of each occurring have been estimated as follows, depending on whether the products popularity is high, medium or loW.
Probability Profits
High 0.2 ksh 500,000 per annum for two years.
Medium 0.5 ksh 400,000 per annum for two years.
Low 0.3 ksh 300,000 per annum for two years.
If it is a failure, there is a 0.6 probability that the research and development work can be sold for ksh 50,000 and a 0.4 probability that it will be worth nothing at all. Advice the management the best option to take.

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