Question
A company is introducing crochet and hand knit kitchen towels in the Canadian market on 1 st of April 2022. Companies like William Sonoma, and
A company is introducing crochet and hand knit kitchen towels in the Canadian market on 1st of April 2022. Companies like William Sonoma, and Bed, Bath and Beyond dominate this market. However, these companies mostly sell cloth kitchen towels, and target an older demographic. With the growing demand for crochet and hand knit towels, the company estimates that they can sell 1.8 million of these towels in 2022. The promotional price is set at $8 per towel. The inventory carrying cost is 20% of the yearly average inventory value. The industry growth is expected to be 7% year over year. Your group have been hired as consultants to answer the following questions:
What forecasting techniques should the company use for:
- sales in 2023?
- and sales in the next five years?
- Please justify your recommendations. Please provide forecast figures from year 2 to year 5.
Step by Step Solution
There are 3 Steps involved in it
Step: 1
Get Instant Access to Expert-Tailored Solutions
See step-by-step solutions with expert insights and AI powered tools for academic success
Step: 2
Step: 3
Ace Your Homework with AI
Get the answers you need in no time with our AI-driven, step-by-step assistance
Get Started