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A company is trying to determine how to allocate its $ 7 8 , 1 0 0 advertising budget for a new product. The company

A company is trying to determine how to allocate its $78,100 advertising budget for a new product. The company is considering newspaper ads and television commercials as its primary means for
advertising. The following table summarizes the costs of advertising in these different media and the number of new customers reached by increasing amounts of advertising.
For instance, each of the first 10 ads the company places in newspapers will cost $1,000 and is expected to reach 900 new customers. Each of the next 10 newspaper ads will cost $900 and is
expected to reach 700 new customers. Note that the number of new customers reached by increasing amounts of advertising decreases as the advertising saturates the market. Assume the company
will purchase no more than 30 newspaper ads and no more than 15 television ads. (Let N1 be the number of newspaper ads purchased at $1,000 each. Let N2 be the number of newspaper ads
purchased at $900 each. Let N3 be the number of newspaper ads purchased at $800 each. Let T1 be the number of television ads purchased at $12,000 each. Let T2 be the number of television ads
purchased at $10,000 each. Let T3 be the number of television ads purchased at $8,000 each.)
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