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A company may use the promotion mix, also called its marketing communications mix, to _ _ _ _ _ _ _ _ _ _ _
A company may use the promotion mix, also called its marketing communications mix, to
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Part
A
engage customers, persuasively communicate customer value, and build customer relationships
B
engage customers and sell goods and services
C
engage customers, maintain customer relationships, and build customer relationships
D
create customer value, engage customers, and build customer relationships
E
persuasively communicate customer value, engage customers, and sell goods and services
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