a. Complete the table below about positive online communications and customer engagement. Identify at least two principles of positive online communications that effectively engage customer. In your own words, briefly explain how each principle helps maintain online customer engagement. Responses must be in 30 words or more. Principles of Positive Online Communications How the Principle Helps Maintain Customer Engagement i. ii. 32 SIRXOSM002 - Maintain ethical and professional standards when using social media and online platforms b. Complete the table below about professional online communications and organisational reputation. Identify at least two principles of professional online communications that strengthen the organisation's reputation. In your own words, briefly explain how each principle strengthens the organisation's reputation. Responses must be in 30 words or more. Principles of Professional Online Communications How the Principle Strengthens the Organisation's Reputation