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A consultant intended to understand the implications of small medium scale ( SME ) company's marketing through social media platform as an alternative. The consultant
A consultant intended to understand the implications of small medium scale SME company's marketing through social media platform as an alternative. The consultant collected SME that use different platforms, evaluate their
BMG T Assignment
posting views and the revenue from the serviceproduct advertised. Table above shows the tabulated results
a Based on the data, describe the distribution. Use appropriate visuals or tools. Hint: Frequency table, average, standard deviation etc
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b What is the best method to visualise the relationship between revenue and posting views? Using the appropriate visual plots, show and describe the relationship.
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c Based on the two different platforms, the consultant suspects one of the platforms will deliver more revenue than the other. However, he is unsure about the hypothesis. Formulate a suitable hypothesis and use an appropriate test to evaluate it based on significance level.
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