A corporation that manufactures home security systems has been doing well for several years, selling 30% more of such systems than its competitors. Unfortunately, a company sales representative brings it to the attention of upper management that sales teams have been lying to potential customers about the shortcomings of competitors' products. The corporation fires the members of the dishonest sales teams after an internal investigation, and promotes the sales representative who called attention to the problem.

Consider what you have learned about the factors that impact corporate culture. What is the ethical strength of the corporation in the example?

• Weak, because the company is not practicing conscious capitalism.
• Strong, because the corporation is "managing by the numbers."
• Weak, because the dishonest sales tactics could never have happened in an ethically strong corporate culture.
• Strong, because the company is not just saying it supports employees who report legal or ethical violations, it is showing it.