A coupon book good for one free sitting every six months for the next five years $(10$ sittings$)$ at any Heirloom$-$approved photo studio. The customer receives one free $11-$by$-14-$inch blackand$-$white print. Additional photos or color upgrades can be purchased at the photographer's retail prices.

To preserve the $11-$by$-14-$inch photos, the family name is embossed in $24-$carat gold on a leather$-$bound photo album.