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A decision has three possible outcomes: $100,000, $10,000, and -$20,000 with respective probabilities of 0.2, 0.6, and 0.2. What is the expected monetary value (EMV)?
A decision has three possible outcomes: $100,000, $10,000, and -$20,000 with respective probabilities of 0.2, 0.6, and 0.2.
What is the expected monetary value (EMV)?
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Marketing An Introduction
Authors: Gary Armstrong, Philip Kotler
13th edition
013414953X, 978-0134149530
