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a ) Det a r ba ttre att sta lla o ppna fra gor da r svaren man fa r kan vara mindre precisab )
a Det ar battre att stalla oppna fragor dar svaren man far kan vara mindre precisab Det ar battre att stalla precisa fragor sa man vet vad det ar intervjupersonerna tarstallning tillc Det ar battre att ha uera svarsalternativ nar man staller utforskandefragor snarare anoppna svarsalternativd Man skall gora kundundersokningar kvantitativt for annars blir det mest anekdotiskinformation som man far fram
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