Question
a) Differentiate between Global Operational Strategy and Global Operations Tactics b) ABC Limited is manufacturing firm operating in Tanzania producing staples. It need to expand
a) Differentiate between Global Operational Strategy and Global Operations Tactics b) ABC Limited is manufacturing firm operating in Tanzania producing staples. It need to expand its operation base to Kenya by employing a low cost strategy as one of the competitive strategy supported by the business level strategy. The aim is to increase its market share in East Africa by 20% from 56% existing in the local market. Operational strategy will specifies the policies and plans for using organizations resources to support its long term competitive strategy. Operations strategy specifies how the firm will employ its operations capabilities to support the business strategy. The firm want to enter in Kenya using Foreign Direct Investment (FDI) as it seen it as best internationalization method than other methods. ABC Limited has enough expert to perform the duties but they are limited with human Resource approaches in Kenya. The management of ABC Limited in Tanzania has consulted you as an MBA graduate of the Institute of Accountancy Arusha on various issues regarding its operations expansion in Kenya. REQUIRED: i. Advice the Management about HRM approaches they will face in Kenya so that they can make proper operations expansion decisions. ii. Assume the plan to expand its operations in Kenya is accepted by shareholders of this firm, advise them in Five (5) examples when it will be healthy to employ the low cost strategy when in Kenyan environment.
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