a) Discuss the benefits and drawbacks of horizontal integration and discuss two reasons why it often fails.

b) Discuss, what is backward integration (backward and forward)? In your discussion draw on the points covered the Vertical Integration video below including motives and risks associated with vertical integration.

c) Discuss how horizontal integration along with backward and forward vertical integration were applied or could be applied in the Artistic Stitch video below and any other videos assigned for this course.

Video to watch

The Profit in 10 Minutes: Artistic Stitch | CNBC Prime - YouTube

https://www.youtube.com/watch?v=vD0Z3-bGqBw