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A financial technology startup is expanding and potentially adding two new programmers. The company is considering a time horizon of one year, estimating that revenue

A financial technology startup is expanding and potentially adding two new programmers. The company is considering a time horizon of one year, estimating that revenue would increase some 50% if the two programmers were hired and the increase in product quality resulting from the new programmers would add an additional estimated $10,000 in goodwill value to the company. The CEO of the company paid for a cost benefit analysis to determine whether the decision will be beneficial to the company and to what degree.

Your task is to convince me that the following analysis is or is not a good private (not societal) CBA.

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