Question
A first mover may be able to build brand loyalty and a reputation for technological leadership, pre-emptively capture scarce resources, and exploit buyer switching costs.
A first mover may be able to build brand loyalty and a reputation for technological leadership, pre-emptively capture scarce resources, and exploit buyer switching costs. Can you think of a pattern of an effective a) first mover, b) early follower, and c) late entrant? Can you think of failed examples of each?
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Machine Learning And Knowledge Discovery In Databases Applied Data Science Track European Conference Ecml Pkdd 2021 Bilbao Spain September 13 17 2021 Proceedings Part 5 Lnai 12979
Authors: Yuxiao Dong ,Nicolas Kourtellis ,Barbara Hammer ,Jose A. Lozano
1st Edition
3030865169, 978-3030865160
