A. Go to the following email asset/blast:https://www.theclymb.com/newsletters/041420_TCB_Salming_Breed.htm

You are the new Email Marketing Specialist for Theclymb.com . They sell outdoor travel packages AND outdoor sportswear and travel gear. The link above is a web representation of an email blast.

Question: Describe 3 ways/methods to improve the email. The goal is to get as many clicks as possible for people to use your 20% sale coupon code.

B. Go to:https://www.oakley.com/en-caon either your desktopOR on your mobile phone. Choose one.

You are the new Ecommerce Manager for Oakley.com (Canadian site). Oakley is a HUGE brand and spent millions of dollars on its Canadian website. It is hard to find how to improve the website to increase revenue. So, your boss asked you to find the GOOD things that Oakley has already done for its Canadian site.

Question: Name 6 specific features/design concepts on the website that is working very well for Oakley.com . You can choose to visit the desktop site or the mobile site. But, do not do both. Choose either the desktop site or the mobile site. Also, the 6 features have to be SPECIFIC. Do not generalize

C. Go to:https://www.instagram.com/shophalfmoonon your desktop, laptop, or mobile (or a combination of all 3).

You are the new Social Media Marketing Manager for Halfmoon Yoga Products. You've been asked to improve its Instagramaccount's overall look and feel, increase follower count, and increase engagement levels(or a combination of the three).

Question: Describe 5 total ways/methods to do what your boss asked you to do (see previous paragraph).

D. Go tohttps://www.ryderseyewear.comon your desktop, laptop, or mobile (or a combination of all 3).

You are the new SEO Manager for Ryders Eyewear. You've been asked to take a look at the home page of Ryderseyewear.com and see how you can improve ranking on Google SERPs by using SEO techniques.

Question:

1 -Describe 3 specificon-siteSEO improvements that can help improve the site's ranking on Google SERPs. For this question, focus on the HOME PAGE only.

Hint:Use the "view source" command on Chrome and Internet Explorer by right clicking inside the browser page and selecting "view source". For Safari users, it is ""ShowPage Source."

2 -Describe 3 specificoff-siteSEO improvements that can help improve the site's ranking on Google SERPs. For this question, you can use the entire website (all pages).

E. Go tomyvega.caon your desktop, laptop, or mobile (or a combination of all 3).

You are the new Paid Search Specialist for MyVega.ca Canadian website. You are one of the team members responsible for bringing in site traffic. Your boss has asked you to create 5 different ad copies for the website. On the website, the home page "SHOP" top drop-down menu shows several categories on the navigation bar. The demographics for all 5 categories are younger age groups, higher-income levels, both male and female, live in Canada, and they enjoy buying when there is a sale.

Please focus on the following categories:

Sport NutritionProtein Powders

Sport NutritionPre-workout & Energy

Sport NutritionPost-workout & Recovery

Daily NutritionProtein Powders

Daily NutritionBars & Snacks

Question: 1 -Create 5 total ad-copies. 1 ad-copy for each of the 5 main categories. The objective is to get as many clicks on your ad copies as possible. You can use reasonable types of persuasion like promotional words, CTA tag-lines, and other ad-copy words. --5 marks--

Important:The 5 ad-copies must be within Google Ads policies:

https://support.google.com/adspolicy/answer/6021546?hl=en