Question
A great marketing communication campaign sets the brand apart by placing it directly in the consumers mind Discuss what makes the campaign of Amul Girl
"A great marketing communication campaign sets the brand apart by placing it directly in the consumers mind "Discuss what makes the campaign of Amul Girl so powerful. How it has been contemporary and relevant to its present context give some examples.
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Business research methods
Authors: William G Zikmund, Barry J. Babin, Jon C. Carr, Mitch Griff
8th Edition
978-032432062, 0324320620, 1439080674, 978-1439080672
