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A ground coffee producer acquired one of its coffee bean suppliers in order to have more control over its production process. This would be an
A ground coffee producer acquired one of its coffee bean suppliers in order to have more control over its production process. This would be an example of ________________, based on the lecture. a. marketing merger b. vertical integration c. retail acquisition d. horizontal integration
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Auditing Cases An Active Learning Approach
Authors: Mark S. Beasley, Frank A. Buckless, Steven M. Glover, Douglas F. Prawitt
2nd Edition
0130674842, 978-0130674845
