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A is purposeful, specifying what an organization wants to accomplish in the larger environment. market portolio mission statement marketing objective marketing strategy strategic plan
A is purposeful, specifying what an organization wants to accomplish in the larger environment. market portolio mission statement marketing objective marketing strategy strategic plan
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Management
Authors: Robert Kreitner, Charlene Cassidy
12th edition
1111221367, 978-1285225289, 1285225287, 978-1111221362
