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A is used to manufacture other goods or services, to facilitate an organization's operations, or to resell to other customers. consumer product retail product business
A is used to manufacture other goods or services, to facilitate an organization's operations, or to resell to other customers.
consumer product
retail product
business product
convenience product
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Strategic Management
Authors: Frank Rothaermel
5th Edition
126026128X, 978-1260261288
