A IT portfolio of a consumer goods manufacturer reads thus: 6% informational investments, 24% transactional investments, 50% infrastructure investments and 20% strategic investments. This is in contrast to corresponding industry averages of 15%, 15%, 60% and 10%. Further, the company's cost of operations and supply chain management is significantly higher than the industry average.

What is a possible explanation for the difference between the company's share of informational and transactional investments and the corresponding industry averages? Keep in context the very poor operational performance of the firm.