Question
A market researcher wants to determine whether a new model of a personal computer that had been advertised on a late-night talk show had achieved
A market researcher wants to determine whether a new model of a personal computer that had been advertised on a late-night talk show had achieved more brand-name recognition among people who watched the show regularly than among people who did not. After conducting a survey, it was found that 16%of all people both watched the show regularly and could correctly identify the product. Also,20% of all people regularly watched the show and 45%of all people could correctly identify the product. Define a pair of random variables as shown below. Complete parts (a) through (c).
X=1
if regularly watch the show
X
=0 otherwise
Y=1if product correctly identified
Y=0 otherwise
a. Find the joint probability function of X and Y.
x
0 1
y 0
1
(Do not round.)
b. Find the conditional probability function of Y, givenX=1.
P(0|1= (Round to three decimal places as needed.)
P(1|1)= (Round to three decimal places as needed.)
c. Find and interpret the covariance between X and Y.
Cov(X,Y)= (Do not round.)
Interpret the covariance.
A.The covariance indicates that there is a positive association between watchers of a late-night talk show and brand-name recognition.
B.The covariance indicates that there is a negative association between watchers of a late-night talk show and brand-name recognition.
C.The covariance indicates that there is no association between watchers of a late-night talk show and brand-name recognition.
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